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Velvet flower, is an intangible cultural heritage craft from China, with a history of over one thousand years. During the Tang Dynasty, it served as a tribute in the imperial court and was deeply loved by imperial concubines. Later, it gradually spread to the common people.

The Chinese pronunciation of "velvet flower" is "rong hua", is homophonic with "splendor and glory", representing people's beautiful expectations for life. Wearing velvet flowers during the New Year implies good fortune and everything going well. When a bride wears them, it symbolizes happiness and a blissful marriage. When friends give velvet flowers to each other, it expresses blessings and care. Every velvet flower is filled with deep and sincere emotions.

The production process of velvet flowers is complicated and still can only be completed entirely by hand up to now. Throughout the long history, craftsmen have relied on their hands and tenacious will to pass down this craft.

Today, through velvet flowers, we can feel the unchanged blessings, joys and love that have endured for thousands of years.